To invest and devote our resources and technology in creating superior products and services. Contribute to a better global society, be the leading brand of home appliances and electronics at a reasonable price, one that people trust.
Our vision has always been to produce the very best quality products at a competitive price and become a household name. Hence after numerous researches, time and effort, we launched our very own brand StarTrackWorld - Home Appliances in Dubai, UAE to ensure customer satisfaction. With our excellent quality products, We have increased volume continuously, and pride ourselves as the leading suppliers in the Africa Region, with our range of home appliances, refrigerators, ac, washing machines, water dispensers, LED TV, Digital satellite receiver among many other electronics.

Ali Badi Electronics LLC sees it as its mission to contribute to improving policies and practices about protecting the environment in the global electronics supply chain and to develop world-class products and provide expert services globally using extensive research and development to create leading-edge technologies.