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What is a DSP Platform & Why It Matters in Advertising | Make Ad AI | #ai Ad Templates #ai Ad optimization #ai Personalization

What is a DSP Platform & Why It Matters in Advertising | Make Ad AI

What is a DSP Platform & Why It Matters in Advertising | Make Ad AI

In today’s fast-paced digital world, understanding the Demand Side Platform (DSP) is crucial for advertisers. Why? Because it helps optimize ad spend and reach targeted audiences efficiently. But what is a DSP exactly, and why is it a game changer in digital marketing?