Global sports brand Adidas announced on the 21st that it has extended its official sponsorship contract with Jeong-hoo Lee (26) of the Major League Baseball (MLB) San Francisco Giants.
The period that Adidas extended with Lee Jung-hoo is 6 years, and if you include the partnership agreement signed in January 2019, it is a long-term contract totaling 11 years.
Regarding this contract extension, Lee Jeong-hoo said, “I have always been happy to be able to work with Adidas since I was with Kiwoom Heroes, and it feels good to be able to deliver the news of the contract extension ahead of the main game of the Major League season.” He added, “The Major League will not be easy, but “I will continue to grow and move forward while enjoying baseball and believing in myself,” he said.
An Adidas official said, “We signed our first sponsorship contract with Lee Jeong-hoo in January 2019 and have provided generous support until he grew into a top player in the KBO League.” He added, “We hope that Lee Jeong-hoo will perform even better as a world-class player in his baseball career.” “We will actively support this,” he said.
Meanwhile, through this contract, Adidas plans to strengthen its leadership in the domestic and overseas baseball markets with Lee Jung-hoo. To begin with, a campaign video featuring Lee Jung-hoo was released. 사설토토